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Conversion

Stop Sending Paid Traffic To A Page That Leaks

You can have perfect targeting and great creative and still lose. If the page takes six seconds to load and buries your phone number, the click was wasted.

The problem

Where the money quietly disappears

Most local business homepages were built to describe a company, not to convert a visitor. They open with a slider, list every service, and put the contact form at the bottom of a long scroll.

Send ad traffic there and a predictable thing happens. Someone arrives wanting one specific thing, doesn't see it immediately, and leaves. You paid for that click either way.

Then there's speed. A large chunk of local traffic is on mobile data. Every extra second of load time costs you conversions, and most small business sites are carrying a decade of plugins and uncompressed images.

What we do

One page, one job

A landing page built for an ad campaign does one thing: it matches the promise in the ad and makes the next step obvious. Same words, same offer, no navigation to wander off into.

We build mobile-first, because that's where the traffic is. Phone number tappable at the top, a short form above the fold, proof close behind it, and no distractions competing for attention.

Speed is treated as a feature. Optimised images, minimal scripts and no bloated page builder. Conversion tracking is installed and tested before launch, so your ad platforms can actually learn from what happens.

What's included

Everything in Landing Pages & Websites

No vague deliverables. Here's exactly what you get every month.

  • Conversion-focused design

    Built around a single action — call, book or submit — with everything else stripped out.

  • Mobile-first build

    Designed at 375px first, because that's where most local traffic actually lands.

  • Speed optimisation

    Compressed modern-format images, minimal JavaScript, real Core Web Vitals scores we'll show you.

  • Copywriting included

    Headlines, body and calls to action written to match your ad campaigns word for word.

  • Form & call tracking

    Conversion events wired into Meta and Google so both platforms can optimise on real outcomes.

  • A/B testing

    Headline and offer variants tested on Scale and above, with results reported.

  • Hosting & maintenance

    We host and maintain pages we build for you while you're a client.

Example engagement

Personal injury law firm

US metro market

Challenge

Google Ads pointed at a homepage with 11 navigation items and a 6.4-second mobile load time. Form was below the fold.

Approach

Single-purpose landing page per practice area, load time cut to 1.3s, short form above the fold with a tappable call button.

Illustrative example based on typical engagements. Not a guarantee of results.

Conversion rate

2.1% → 7.4%

Same traffic, same spend

Mobile load time

6.4s → 1.3s

Lighthouse mobile

Cost per case enquiry

−64%

90-day comparison

Where this fits in our plans

Suggested plan: Scale$1,197/mo

Scale includes one landing page built and hosted. Additional pages and full websites are quoted separately.

Applications are reviewed within 24 business hours. Payment link is sent only after approval.

FAQ

Landing Pages & Websites questions

The page and its content are yours. While you're a client we host and maintain it at no extra cost. If you leave, we'll export the page and hand over the files so you can host it elsewhere.

Usually yes. We can build standalone landing pages that live on a subdomain or subfolder of your current site, so your ad traffic converts better without rebuilding everything you already have.

Typically 7–10 business days from receiving your content and brand assets. That includes design, build, copy, tracking setup and one round of revisions.

Landing Pages & Websites

Ready to fix your landing pages & websites?

Start with a free audit and we'll show you exactly what we'd change — before you pay us anything.

+1 (307) 317-9270